Three pillars of success for digital transformation in financial services 

clock • 5 min read

Today's financial services (FS) firms are operating in a difficult environment. The spread that money managers, financial advisers and lenders can command has been going down for more than 20 years, putting considerable pressure on revenues, says Winnie Palmer, EMEA head of marketing at Seismic. Compounding this challenging trading environment is the increased expectation from modern clients who demand personalised experiences and access to bespoke information digitally at any time convenient to them. For example, research from McKinsey shows that more than two-thirds of buyers now fa...

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