Asia's fund industry in digital technology boom: research

clock • 2 min read

Asian fund managers are increasingly making use of technology in their marketing and sales strategies, according to new research published today by Cerulli. Managers surveyed by Cerulli ranked an increase in their digital and social media presence as their third-most-important priority. At a regional level, Cerulli's survey revealed that 87% of managers are interested in increasing their expenditure on digital marketing. On the other hand, more than half (52.6%) of the respondents are i...

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Author spotlight

Christopher Copper-Ind

Christopher Copper-Ind is editor-in-chief of International Investment. Before this, he was editorial director of The Business Year, from 2014 to 2017.

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