Incisive Media, owner of International Investment, is lending its support to the ongoing month of Pride, including the lead up to the Pride in London parade on 6 July, by turning its corporate logo and product logos rainbow in recognition of commitment to LGBT+ equality and inclusion.
The publishing business has noted its commitment to recruit, develop and retail the most talented people regardless of social background, age, sex, ethnicity, religion/belief or disability.
Emma Cutbill, head of HR at Incisive Media, said: "We believe that by encouraging people to be themselves, they will be the best version they can be and in turn will be happier, more productive and engaged."
The Incisive Media logo will be rainbow from 24 June until Sunday 7 July following the Pride in London Festival.
The UK's Investment Association has also introduced the rainbow theme to its logo, including on its website and Twitter feed.
Last year, Schroders, M&G, Fidelity and L&G Investment Management were among asset managers taking part in the Pride parade.