
Basel-headquartered financial group Banque Coop has rebranded as Banque Cler, a new name that comes with the following motto: “It is time to talk money.”
In the aftermath of the rebranding, Banque Cler has simplified its private wealth management model.
Three wealth management mandates will now be proposed : Focus Suisse, International, Durable. Investment solutions have been reshuffled as well.
Banque Cler will also launch a digital service, MyCler, next June and is set to invest heavily in its subsidiaries as it seeks to grow its market share across Switzerland.