Banque Coop rebrands to Banque Cler

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Basel-headquartered financial group Banque Coop has rebranded as Banque Cler, a new name that comes with the following motto: “It is time to talk money.”

In the aftermath of the rebranding, Banque Cler has simplified its private wealth management model.

Three wealth management mandates will now be proposed : Focus Suisse, International, Durable. Investment solutions have been reshuffled as well.

Banque Cler will also launch a digital service, MyCler, next June and is set to invest heavily in its subsidiaries as it seeks to grow its market share across Switzerland.

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