The European Fund and Asset Management Association (Efama) has announced the appointment of Tanguy van de Werve as its new director general. Van de Werve will take up his position on 1 January 2019.
Van de Werve will be responsible for the implementation of the Association’s strategic agenda, and the leadership and management of the Efama secretariat in Brussels. He will also be the central spokesperson and representative for the European asset management industry with international policy makers, regulators, and other key industry stakeholders.
With over 25 years experience, Van de Werve has been instrumental in leading and managing successful advocacy campaigns for several high-profile industry bodies. Prior to joining Efama, he spent three years as managing director and head of the Brussels office for the Association for Financial Markets in Europe (AFME) – the trade association representing the banks most active in Europe’s wholesale capital markets.
Previously, he spent just under 10 years as director general of Eurofinas & Leaseurope – the trade bodies representing the specialised European consumer credit providers and the European leasing industries respectively. He was a member of the European Banking Industry Committee (EBIC) for 11 years, and spent five years as a management committee member of the European Banking Federation.
A key component of Van de Werve’s role will be to continue to improve the understanding of the role asset managers play in markets and across the wider economy. In particular, he will look to build on Efama’s work to raise awareness of how asset managers can help secure adequate retirement capital in Europe, protect European citizens’ welfare through savings and contribute to the European Sustainable finance agenda. He will also lead the formulation of proactive and reactive policy development for the Association.
During the June AGM, Efama announced that Peter De Proft, who has headed the industry body for the past eleven years, will step down as director general. De Proft will remain an honorary director general to the Association and will have an advisory function to the new director general during the transition period to the end of June 2019.
