Natixis AM rebrands, unveils new targets

Natixis Global Asset Management, headquartered in Paris and Boston, has changed its name to Natixis Investment Managers, in an effort, it says, to better highlight its multi-affiliate business model and the strengths it brings to its clients.

The fund group currently has 26 affiliates. Natixis Asset Management, a Paris-based affiliate of Natixis Investment Managers, is also undergoing a rebranding exercise and will be renamed in 2018. All other affiliates of Natixis Investment Managers will retain their current brands, Natixis said in a statement.

‘Active Thinking’
Natixis Investment Managers is also launching a new brand platform centered on Active Thinking. Like Natixis’ multi-affiliate investment model, which includes 26 specialised investment managers, Active Thinking will, the company says, demonstrate how Natixis leverages many diverse views, while challenging traditional ways of thinking in pursuit of the best portfolio solutions.

The platform will also, it says, reflect Natixis’s belief in the value that “truly active management can bring to clients”.

‘New Targets’
Separately, Natixis outlined its financial targets for 2020, which include a 5% annual growth rate over the next three years, amounting to US$11.7bn in revenues.

The company said it is also aiming to achieve a return on tangible equity of 13% to 14.5%, and a common equity tier-1 ratio of 11%, with €4bn of capital available for distribution throughout the plan.

In another development, Natixis said it is establishing a behavioural research centre it’s calling the Natixis Investment Institute. This is being built on the behavioural research of its Centre for Investor Insight, and portfolio research and analytics of its Portfolio Research & Consulting Group.

The group manages US$961.1bn in assets under management as of December 2016.

Ridhima Sharma
Ridhima Sharma is Correspondent for InternationaInvestment. She speaks German and is also DACH Correspondent for InvestmentEurope. She has more than 8 years of experience in the media industry. Before joining us, she was working in India and covering automotive and lifestyle sectors. Over the years many of her stories have been published in various magazines across India.

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