Bupa launches new int’l private medical insurance products for ‘key employees’
Bupa Global, the international health insurance arm of UK-based Bupa, today unveiled what it said was a new range of “tiered international private medical insurance products”, designed for UK businesses with overseas employees who are seen to need something a bit more than average.
The new Business Health Plan range “is designed for companies that need to offer premium international cover for specific areas of their workforce, or need a richer offering for key employees”, Bupa Global said in a statement.
The four new products – called Business Select, Business Premier, Business Elite and Business Ultimate – “are tiered on coverage and price, based on the findings from extensive customer insight”, the company added.
“They offer rich cover and benefits to meet the needs of globally mobile and globally minded businesses and their employees.
“Customers will also have access to Bupa’s global network of international healthcare professionals.”
Bupa Global managing director Sheldon Kenton, pictured, said: “The demands of both companies and their employees are changing, as businesses are becoming more global, and their employees are travelling more often.
“We also know that no two businesses are the same, and some need a richer offering for key employees.
“That is why we worked closely with our customers to develop this new range of products and ensure that they meet the needs of globally mobile and globally minded businesses. With the new tiered range, it is now easier for companies to choose the right health plan for their employee’s specific needs.”
Bupa Global said the new range of health plans had been designed to cover employees for “mind” well-being as well as that of the body, and would give scheme members 24/7 cover, wherever they are in the world”.
The range of benefits being offered, depending on the exact plan chosen, includes:
• In-hospital care
• Evacuation – if emergency treatment isn’t available locally, an employee will be evacuated (and when medically necessary their relative or partner) to where they need to be for treatment
• Treatment for cancer and other serious illnesses, for as long as needed
• Hereditary, congenital and chronic conditions
• Transplants and rehabilitation
Bupa Global currently looks after some 2 million customers around the world, and employees more than 1,800 people globally. Its parent, which is formally called the British United Provident Association, is one of the world’s largest providers of health insurance and healthcare, with more than eight million customers in the UK and some 190 other countries.
Bupa was founded in 1947 by a number of regional provident associations, and remains a privately-held company.